Published on 29 Sep 2024 on Insider Monkey · via Yahoo Finance

Is Cardlytics, Inc. (CDLX) the Worst Advertising Stock to Buy According to Short...

In this article, we will look at the 10 Worst Advertising Stocks To Buy According to Short Sellers. Let’s look at where Cardlytics, Inc. (CDLX) stands against other worst advertising stocks.

Overview of the Global Advertising Sector

Advertising agencies have profited from per capita disposable income, increasing consumer spending, and corporate profit in the past few years. Although advertising expenditure fell after the outbreak of the COVID-19 pandemic, industry revenue in 2020 rose with companies demanding creative services for their pandemic-focused promotional campaigns. Corporate profit bounced back after 2020, allowing agencies to monetize the exponential release of pent-up demand as companies and businesses scrambled to target a specific customer base: one with increasing disposable income.