Published on 7 May 2024 on Moneywise via Yahoo Finance
'Bond King' Bill Gross says the 'total return' strategy he pioneered is dead — the logic behind his thinking
Bill Gross knows a few things about the bond market. He co-founded the Pacific Investment Management Company (PIMCO) in 1971, where he managed the PIMCO Total Return Fund, which became one of the largest bond funds in the world under his leadership.
Gross is also widely credited with pioneering the “total return” strategy in bond investing. This approach expanded traditional bond management by focusing not only on the interest income but also on capital gains, active trading and risk management, allowing for a more dynamic and potentially profitable way to manage bond portfolios.