Published on 9 Jan 2023 on Zacks via Yahoo Finance
Abbott's (ABT) New Launch to Boost Blood Donation Experience
Abbott Laboratories ABT recently unveiled an advanced new mixed reality experience for use during blood donation along with Blood Centers of America. Currently, the experience is being piloted on a limited basis at select Blood Centers of America locations nationwide.
As part of the effort to launch this new technology, Abbott and Blood Centers of America are asking people to pledge to donate blood now and sign up to be notified when the mixed reality experience becomes available in their local area.
The latest development is expected to fortify Abbott’s Medical Device business.