Published on 5 May 2022 on MarketWatch
DraftKings CEO: Golden Nugget purchase could provide ‘meaningful revenue uplift’
DraftKings has completed its purchase of Golden Nugget Online Gaming in the company’s latest move to . The acquisition was an all-stock deal worth roughly $450 million, a company spokesperson informed MarketWatch.
“We anticipate that this acquisition will provide meaningful revenue uplift by utilizing our data-driven marketing capabilities and a dual brand iGaming strategy, gross margin improvement opportunities, and cost savings across external marketing and SG&A,” DraftKings CEO Jason Robins said in a . “I am proud to welcome the Golden Nugget Online Gaming team to the DraftKings family.”