Published on 24 Jun 2022 on Zacks via Yahoo Finance
Meta Platforms META recently announced that is testing new ways for Instagram users to verify their age starting with people in the United States. Apart from uploading their ID (driver’s license or ID card), users can use video selfie and social vouching to verify their age.Instagram requires people to be at least 13 years old to sign up. In some countries, the minimum age requirement is higher.Meta is also partnering with Yoti, a company that specializes in online age verification, to help ensure people’s privacy. The social-networking giant is using artificial technology (AI) to understand whether a user is a teen or an adult.Meta already uses AI to prevent teens from accessing Facebook Dating, adults from messaging teens and helps teens from receiving restricted ad content.The verification requirements will help Instagram provide age-appropriate experiences, thus preventing unwanted contact from adults whom teenage users don’t know and limiting the options advertisers have to reach them with ads.
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