Published on 12 Sep 2023 on GuruFocus.com via Yahoo Finance
As the crisp autumn air descends on Cupertino, California, tech enthusiasts and investors worldwide are excited.
Apple Inc. (NASDAQ:AAPL) is gearing up to unveil its iPhone 15 lineup in its iconic September keynote event today. But this is not just any iPhone launch we might be on the cusp of witnessing the most significant design transformation in 11 years.
While Apple's annual iPhone events have become somewhat predictable, showcasing incremental upgrades, this year promises a break from tradition.