Published on 30 May 2024 on Simply Wall St. via Yahoo Finance
Key Insights
Baozun's significant retail investors ownership suggests that the key decisions are influenced by shareholders from the larger publicThe top 11 shareholders own 51% of the company Insider ownership in Baozun is 12%
If you want to know who really controls Baozun Inc. (NASDAQ:BZUN), then you'll have to look at the makeup of its share registry. We can see that retail investors own the lion's share in the company with 39% ownership. That is, the group stands to benefit the most if the stock rises (or lose the most if there is a downturn).