Published on 27 May 2024 on Zacks via Yahoo Finance
Mastercard (MA) Unveils Digital Initiative for African Farmers
Mastercard Incorporated MA recently teamed up with the African Development Bank Group to unveil the “Mobilizing Access to the Digital Economy Alliance: Africa” in a bid to enhance digital transformation efforts across Africa. In the next decade, this initiative aims to provide the continent’s 100 million individuals and businesses with digital access to critical services.
The initial scope of the program will be to extend assistance to the agricultural sector and women. A pilot program is also expected to be launched this year, which will take the help of local banks to aid 3 million farmers in Kenya, Tanzania and Nigeria. Farmers will be provided with digital identities and access to high-quality seeds and agricultural inputs.