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Published on 18 Jan 2022 on Market Watch

Microsoft could have just kicked off a Big Tech gold rush, which helps videogame stocks but maybe...


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Microsoft Corp.’s agreement to buy Activision Blizzard Inc. would be the largest tech acquisition ever, and the chance it could prompt other Big Tech names to make their own acquisitions sent videogame stocks higher in response.

The result could be great for videogame companies’ stocks, which that the pandemic-influenced growth was beginning to wane. Those who play the videogames may see it differently, however, as the companies paying big money could seek to keep widely popular titles exclusive to their ecosystems, such as Microsoft potentially making “Call of Duty” only playable on the Xbox and shutting out owners of Sony’s PlayStation, a possibility that neither company has broached yet.

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